Do more sports, eat more balanced meals, take time for yourself, stop asking for cookies on the subway (almost impossible): the good resolutions usually arrive at the beginning of the year! But besides working on your athletic body, wouldn’t it be a good idea to take the opportunity to revitalize your digital marketing?
Digital marketing is constantly evolving! It’s not easy to keep up with the news. To make things easier for you, we suggest 5 marketing resolutions to adopt in 2020 and seo services in Lahore
Automate as many tasks as possible by equipping yourself with the right tools
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Focus on quality rather than quantity
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Adopt a multi-channel approach
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Atomize the content as much as possible
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Put data analysis at the heart of your digital marketing strategy
Automate as many tasks as possible by equipping yourself with the right tools
How much time do you spend every day doing manual and repetitive tasks as part of your digital marketing activities? Process your emails one by one, publish the same job offer on 15 different platforms, publish the same image on 5 different social media platforms, manually check your Google advertising campaigns… Every year, hundreds of hours are dedicated to repeated actions.
Today, with technological advances and the development of digital marketing software offers, the trend is to automate all these processes. These tools not only save time but also ensure a higher level of quality. Have you ever checked whether certain tools can perform certain digital marketing tasks for you?
To optimize your presence in search engines and social media, use tools based on artificial intelligence. In this way you can directly analyze the quality of your content, the use of your budget, the increase in offers, the trend of your conversion rate and seo services in Lahore
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SEO Tools
Among the SEO tools are Semrush or AHREFS, which allow you to automatically perform SEO audits at a predefined frequency. These tools also offer features such as page content quality analysis, such as the SEMrush SEO Writing Assistant, which is a useful complement to Google Docs.
SEM Tools
In SEM (paid referencing), there are tools like WordStream or Optmyzr to better manage your Google advertising campaigns. These platforms will allow you to automate dozens of analysis, as well as offering proactive optimizations
Social media tools
There are more and more tools to automate the planning of social media positions and community management. These platforms allow, for example, to centralize the messages received on all their platforms and to respond to them with predefined custom messages, but also to analyze their performance (click rate, actions, tastes) through automatic reports such as HootSuite or Buffer offers.
You can also gain efficiency by planning all your messages in advance, as offered by the Only Put tool, specially designed for Instagram.